Grab An Extensive Range of Kids Bicycle and Highly Efficient E-Rickshaws From Us!!!

About Us

In the business since 1964, we at Seth Industrial Corporation have been upholding the premier position in Indian marketplace for producing advanced Bicycles & E-Rickshaws. Having around 80% market share today in the business segment, our enterprise has proven itself as the most reliable source in the entire domain which brings latest standards of authentic & efficient products. Through our quality-centric and growth-focused approaches, we have been fulfilling the mobility solution needs. Under the leadership of Mr. Rajesh Seth and Mr. Raman Seth, we have become the most trusted manufacturer in the sector. 

Our offered product line including All Terrain Series, Dexter Pro E-Auto Rickshaws, Teenager Series, Ruff Tuff E-Loader Rickshaws, Dexter E-Rickshaws, Roadster Series and more is popular with the brand name Neelam. The trademark Neelam represents reliability, supreme quality and value for money products. With this trademark, our enterprise is not only holding a unique identity but, also contributing & glorifying the emblem of respective segment by continuously bringing latest models of Bicycles and E-Rickshaw kits.


At Ludhiana (Punjab, India), we have our ultramodern infrastructure with all sound facilities to maintain quality & quantity at its best. The facilities equipped by us make us capable to practice innovative strategies without any hindrance. With these facilities, we are able to bring forth stylish, eco-friendly and well-built items including Roadster Series, Teenager Series, All Terrain Series, Dexter Pro E-Auto Rickshaws, Dexter E-Rickshaws, Ruff Tuff E-Loader Rickshaws, etc. 

Go Green

We are proud to work in the direction which promotes Green environment. Our enterprise takes all actions to give back to the environment as much as we take from it. The vision is to maintain sustainable development so that, a balance between business, nature and requirements of mankind can be maintained efficiently. For this, the technology that we are using at our manufacturing units for production is much environment friendly than standard resources. We are also examining the chemicals and raw material before using them in order to ensure that these match our standards. Furthermore, our organizational processes are handled carefully to reduce the harmful impact on environment and maintain high ecological standards throughout the processes.

Quality Policy

  • Since 1964, we have been engaged in setting new milestones in the field of producing latest standards of Kids Cycles & their parts that are available under the brand name Neelam
  • The passion of ours for adapting & working with latest technology and equipment has helped us in staying miles ahead of all competitors while keeping the production innovative & top-notch.
  • We always keep our team of technicians, engineers, designers and quality inspectors up-to-date with the latest industrial standards as well as quality management skills to maintain necessary quality control.
  • At our infrastructure, we have all the latest facilities to manage the production at all stages. And, our sourcing experts source all the required raw material from reputed vendors in the marketplace to bring forth the finest product range for the customers.
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